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Creative Path Brand Coaching
La créativité demande du courage.
-Henri Matisse
My Mission
In addition to my academic pursuits, I am passionate about working with artists, fellow makers, and creatives with innovative marketing solutions that help them achieve their business goals and showcase their artist's voice.
About Me
During my doctoral studies, I discovered a passion for crafting and watercolor painting. This journey revealed how much I love connecting with fellow artists and helping them elevate their voices. I channel my creative skills and marketing expertise into empowering creatives to define their message and take control of their brand.
Whether you're tech-savvy or just starting out, we're here to collaborate with you, providing the tools and support you need to succeed and express yourself with confidence.
Empowering Creatives: Where Craft Meets Strategy
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As a seasoned marketing designer with a passion for craftsmanship, I stand at the intersection of creativity and commerce and bring my literacy expertise to the table.
My journey has led me to a unique position where I can bridge the gap between artistic expression and strategic marketing, helping fellow creatives transform their passion into thriving businesses.
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My Mission
I'm here to empower artists and crafters like you to take control of your brand and confidently share your creations with the world. Whether you're:
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An artist looking to break into craft fairs
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A creator aiming to get your products into local shops
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An aspiring entrepreneur ready to launch on Etsy
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An established business seeking to elevate your marketing game
My goal is to provide you with the tools, insights, and support you need to succeed.
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What Sets Me Apart
My approach is rooted in a deep understanding of both the creative process and the principles of effective marketing.
I combine:
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Hands-on experience as a crafter
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Expertise in marketing design
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A strong background in literacy
This unique blend allows me to help you craft compelling narratives around your products, ensuring your message resonates with your target audience.
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How I Can Help:
Whether you're tech-savvy or just starting out, I offer:
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Collaborative partnerships to define your brand message
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Strategic marketing insights tailored to your niche
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Custom design solutions that reflect your unique style
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Resources and tools to boost your sales and visibility
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Support in confidently expressing your creative vision​
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Your Partner in Marketing Success
We are a full-service marketing coaching service that offers a range of services to help your business grow. From SEO and social media marketing to website design and content creation, we have the expertise and experience to deliver results. Let us help you take your business to the next level.
Empowering your creative vision.
Hear it from our satisfied customers
A 1-hour consultation with Johanna transformed my product presentation, unifying my design and increasing its shop-worthiness and value, both in-store and online
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I had a bespoke product in an overcrowded field, but no idea how to make it stand out. Johanna created the look, feel, and packaging that elevated it to luxury.
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Unleash Your Marketing Potential.
Are you an artist looking to start selling your products at craft fairs, local shops, or on Etsy? Or do you have an existing business that could benefit from strategic marketing insights, tools, and resources to boost sales?
I channel my creative skills and marketing expertise into empowering creatives to define their message and take control of their brand. Whether you're tech-savvy or just starting, I'm here to collaborate with you, providing the tools and support you need to succeed and confidently express yourself.
Transform your creative ideas into a brand that speaks to your audience, with designs as unique as your craft.
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Let's Create Together
Your craft is one-of-a-kind, and your brand should be too. Together, we'll transform your creative ideas into a powerful brand that speaks directly to your audience. With designs as unique as your craft, we'll ensure your products stand out in the marketplace.
Ready to take your creative business to the next level? Let's collaborate and turn your passion into a thriving enterprise that truly represents you.
Empower Your Brand
Are you an artist looking to start selling your products at craft fairs, local shops, or on Etsy? Or do you have an existing business that could benefit from strategic marketing insights, tools, and resources to boost sales?
I channel my creative skills and marketing expertise into empowering creatives to define their message and take control of their brand. Whether you're tech-savvy or just starting, I'm here to collaborate with you, providing the tools and support you need to succeed and confidently express yourself.
Transform your creative ideas into a brand that speaks to your audience, with designs as unique as your craft.
My Services
I offer a comprehensive suite of marketing services, including branding, digital advertising, social media management, and more. My services are customizable to meet the unique needs of each client.
Our Services
Elevate your brand with our Logo & Brand Identity services. Embrace the future with Digital Transformation solutions. Stand out on social media with our Social Media Design expertise.
Print Collateral
Make a lasting impression with our Business Cards & Stationery services. Leave a mark with professionally designed print materials.
Brand Styles
Define your brand's personality with our Brand Style Designs. Let us create a unique visual identity that resonates with your audience.
Consult with Us
Ready to take your brand to the next level? Schedule a consultation with Leveraging Literacy LLC today.